Insights, stories, and perspectives from our team
FMCG & beauty in India isn’t won on ads alone—it’s won on conversion + retention. This guide breaks down 10 practical decisions—from product storytelling and social proof to performance, bundling, and checkout—that turn first-time buyers into loyal customers.
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AI isn’t just “taking jobs”—it’s reshaping which roles matter, which skills pay, and where the real opportunity sits. This field guide breaks the AI job market into clear clusters, shares the most important data-backed discoveries, and ends with a practical study plan you can follow.